Solarauftrag delivers exclusive monthly commercial leads to solar installers across the DACH region.

Solarauftrag is a B2B platform that supplies solar and PV contractors in Germany, Austria and Switzerland with a curated, pre-qualified list of commercial rooftop leads every month. We scan commercial rooftops by postal code (PLZ) through a pipeline of OpenStreetMap, the German market master data registry (MaStR), PVGIS, the Google Solar API and Gemini Vision — and dispatch personalised physical letters on the installer's behalf through Deutsche Post E-POST. Warm leads are handed off exclusively to a single partner installer per region.

At a glance

Markets
Germany · Austria · Switzerland
Lead cadence
Monthly, exclusive per region
Delivery
2–4 business days via Deutsche Post E-POST
Billing
Per letter credit, no subscription required

How it works

  1. 1

    Select a postal-code area

    The installer defines the postal-code areas in which they want to acquire commercial projects.

  2. 2

    Receive a monthly lead list

    Solarauftrag scans the postal-code pool and delivers a curated, ranked list of pre-qualified commercial rooftops without an existing PV system every month.

  3. 3

    Pick buildings in the app

    In the mobile app (iOS/Android), the installer reviews the leads in map and list view and selects which owners should receive a personalised letter.

  4. 4

    Letters dispatched via Deutsche Post E-POST

    Solarauftrag prints and sends the personalised letters through the Deutsche Post E-POST API within 2–4 business days.

  5. 5

    Receive warm leads exclusively

    Building owners who respond to the letter land on a PIN-protected dashboard with a roof analysis and DCF financial projection. Interested owners are handed off exclusively to the partner installer.

Frequently asked questions

What is Solarauftrag?

Solarauftrag is a B2B platform that supplies solar installers in Germany, Austria and Switzerland with exclusive, pre-qualified commercial rooftop leads every month. We scan commercial rooftops by postal code, filter out buildings with existing PV systems, and dispatch personalised letters to the owners on the installer's behalf.

How does Solarauftrag generate leads?

Through a five-stage data pipeline: OpenStreetMap provides the building inventory, the market master data registry (MaStR) filters out buildings with existing PV systems, PVGIS supplies solar-irradiance values, Gemini Vision inspects satellite imagery for existing modules, and the Google Solar API computes usable roof potential. The result is a ranked list of buildings without PV.

How do the letters reach the building owners?

Through the Deutsche Post E-POST API. Printing and delivery take 2–4 business days from the moment the installer selects the building in the dashboard.

Are the leads exclusive?

Yes. Each lead is assigned to exactly one partner installer per region. No lead is sold to multiple installers.

What does Solarauftrag cost?

Billing is per letter credit — one credit equals one printed and delivered letter. Current packages and volume tiers are listed on the pricing page.

Which countries does Solarauftrag cover?

Germany, Austria and Switzerland (the DACH region). The initial focus is Germany.

Who operates Solarauftrag?

The platform is operated by Zenith Yield GmbH under the Solarauftrag brand.